Discussing and challenging each other on everything from important basic strategic choices to creative excellence. All with respect for the company’s DNA, history and philosophy.Thanks to the open-minded people @ The House of Marketing, our vision really worked and the result exceeded all expectations.
To work with such a bunch of enthusiastic professionals
being asked to use all our strengths and experience to revive a brand and put it back where it belongs: in the hearts and minds of its target audience!
To be assigned the task of this complete make-over
“C+H succeeded in transforming our rational brand positioning – which we had devel- oped internally – into a powerful baseline accompanied by a fresh and dynamic look and feel, brought together into a compelling story with inspiring touch points for our clients, prospects and potential employees. Jan and Daniel’s personal involvement made the entire exercise an inspirational event for our consultants. C+H proved to be the perfect match for our own internal competencies.”
Chairman, The House of Marketing
“It was a pleasure to tackle our branding project together with Jan and Daniel. Thanks to their fast and very exible way of working within a co-creation mindset, we were able to arrive at a strong and well-founded result very quickly. One which not only we but everyone at the House of Marketing can be very proud of. And that, in a house that is full of critical marketers! We are also getting many positive reactions from clients and alumni as well, and that says enough!”
Eline Van Hollebeke
Senior Consultant THoM
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